Sustainable Strategies in Business Area Courses at UNIFAAT University Centre, Atibaia, São Paulo, Brasil

João Luiz de Moraes Hoefel *

Centro Universitário UNIFAAT (UNIFAAT - University Center), Estrada Municipal Juca Sanches 1050, CEP 12954-070, Atibaia, São Paulo, Brazil.

Micheli Kowalczuk Machado

Centro Universitário UNIFAAT (UNIFAAT - University Center), Estrada Municipal Juca Sanches 1050, CEP 12954-070, Atibaia, São Paulo, Brazil.

Marcio Hiro Hamasuna

Centro Universitário UNIFAAT (UNIFAAT - University Center), Estrada Municipal Juca Sanches 1050, CEP 12954-070, Atibaia, São Paulo, Brazil.

Estevão Brasil Ruas Vernalha

Centro Universitário UNIFAAT (UNIFAAT - University Center), Estrada Municipal Juca Sanches 1050, CEP 12954-070, Atibaia, São Paulo, Brazil and Energy Systems Planning Postgraduate Program, Faculty of Mechanical Engineering (PSE/FEM), Campinas State University - UNICAMP, São Paulo, Brazil.

*Author to whom correspondence should be addressed.


Abstract

Aims: This paper presents and analyses actions related to Sustainability and Sustainable Development Goals (SDGs), present in Business Area Courses, taken by UNIFAAT – University Centre, located in Atibaia, São Paulo, Brazil. This work also addresses the view of students on sustainability and their interest and involvement with these actions.

Study Design:  Sustainability topics were gradually incorporated in different disciplines, themes of Completion of Course Works, Scientific Research, in a Research Centre in Sustainability and Culture, and in sustainable policies, implemented in the campus such as waste and water resources management and energy consumption and they are analysed in this paper.

Place and Duration of Study: The study was realized at UNIFAAT – University Center between June 2021 to July 2023.

Methodology: The methodology adopted for the development of this work is characterized as quali and quantitative and involves bibliographical and documentary research, an analysis of actions implemented by UNIFAAT in the area of sustainability, and a survey through a self-administered questionnaire used as a technique for collecting information on sustainable strategies knowledge from UNIFAAT business courses students. A total of 426 questionnaires were applied.

Results: From the data, projects, and actions analysed, it was possible to observe an expansion in the sustainable approach in business area courses.

Conclusion: The results are related to the efforts of higher education institutions to make it possible to achieve the SDGs, in a perspective that goes beyond governance at the internal level, collaborating as an important source of knowledge and to sustainable strategies in an inclusive way and beyond the campus.

Keywords: Sustainability, management, universities, sustainable innovation, environmental education


How to Cite

Hoefel , João Luiz de Moraes, Micheli Kowalczuk Machado, Marcio Hiro Hamasuna, and Estevão Brasil Ruas Vernalha. 2023. “Sustainable Strategies in Business Area Courses at UNIFAAT University Centre, Atibaia, São Paulo, Brasil”. Advances in Research 24 (6):193-204. https://doi.org/10.9734/air/2023/v24i61001.

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